98% open rates for text compared to average of 15-20% for email.
No need to download apps or have a smartphone.
91% of all Americans have their mobile device within reach 24/7. According to the National Association of Realtors, 9 out of 10 home shoppers use a mobile device during their search.
90% of texts are read within 15 minutes of receiving them. For the average user, it takes 90 seconds to respond.
89% of new home shoppers use a mobile search engine at the onset and throughout their research.
- National Association of REALTORS ® , The Digital House Hunt 2012
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